Dr Eva Cheuk Yin Li
Lecturer in Sociology (Media and Cultural Studies Team)Profile
(During the Lent and Summer terms of 2025, I am on Academic and Educational Research Leave and will spend this time as a visiting scholar at the Institute of Sociology, Academia Sinica, Taiwan. My visit is generously funded by the National Central Library of Taiwan.)
I am a global media researcher interested in exploring culture through the lenses of fandom, gender/sexuality, and digital media. My research focuses on two interconnected areas: (1) transnational queer media and fandom, and (2) the intersections of gender, sexuality, and everyday practices. Trained in sociology, I employ a qualitative, empirical, and decolonial methodology in my work.
My current projects include:
- Thai Girls' Love (GL) media, with a specific focus on their global-facing strategies and transnational fandom among queer women. I have published findings in (with Ka Wei Pang), with several manuscripts currently in progress. You can also read our discussion on .
- Gender nonconformity in Sinophone Asia: I am currently working on my first monograph, The Middle Gender: Resistance Against the Gender Binary in Sinophone Asia, based on my award-winning PhD research (under contract with Amsterdam University Press.)
- Identity, media, and culture among Hong Kong migrants in the UK
I have been a member of the editorial board for Media, Culture and Society since 2020. To date, I've edited the themed special section 'Mediating Gender in Digital China: Post-2020s Discourse and Representation', and co-edited themed sections 'Encounters with Western Media Theory' and 'Rethinking Keywords in Media and Cultural Studies during and beyond COVID-19.'
I have been interviewed by various international media outlets on issues related to gender representation in UK reality TV, government regulations and the Chinese entertainment industry, queer media in Hong Kong, as well as the new Hong Kong migrant community in the UK.
Between 2021 and 2023, I served as a core task force member of the ESRC-NSTC-funded Taiwan-UK Sex, Gender, Sexual Minority (SGS) Health Research Network (TUSHRN). During this time, I co-organised an international online symposium and conference that brought together health researchers across the globe to foster cross-national collaboration in LGBTQ+ health research. In April 2023, I was invited to visit Taiwan, where I met with key stakeholders in the local LGBTQ+ community, participated in discussion panels, and delivered guest lectures on qualitative approaches to LGBTQ+ health and well-being research. Outputs I produced for this network included an article on the geopolitics of queer archives (co-first authored with Wen Liu in ) and a on queer cultures in Hong Kong and Taiwan. You can find more information about TUSHRN at:
Since 2023, I have been a member of the ESEA (East and Southeast Asian) Online Hub. I have created a public education video for the .
I co-founded and co-convene the cross-faculty research network .
I have extensive experience working with community partners and advocacy groups, and I have delivered public lectures and workshops on topics related to queer media and the LGBTQ+ communities. Some examples of organisations I've worked with include the QTI Coalition of Colour at Cambridge, Queer China UK, Formosa Salon, Queer Asia (SOAS), Queer@King's, and Asia-Art-Activism.
I'm interested in supervising PhD projects in the following areas:
- Fandom and Participatory Culture
- Transnational Asian popular culture
- Queer Sinophone studies (using social science-informed methods)
- Girls Love media in Asia
Professional Role
Assistant Editor, Media, Culture & Society (2020-present)
Associate Board Member, Sociological Research Online (2020-2023)
I'm a regular reviewer for the following journals, among others:
- East Asian Journal of Popular Culture
- Feminist Media Studies
- Feminist Review
- Gender & Society
- Global Media and China
- Journal of Lesbian Studies
- Sexualities
- The Sociological Review
- Transformative Works and Cultures
- Networking Knowledge: Journal of the MeCCSA Postgraduate Network
Current Teaching
In the 2024-2025 academic year, I convene the MA module, MCS.910: Participatory Cultures: From Mediated Communities to Fan Engagements, as the sole convenor. I am also involved in the teaching of the team-taught module MCS.101: Transformations: From Mass Media to Social Media.
Qualifications
- Fellowship (FHEA), Advance HE
- PhD in Gender, Media and Culture, King’s College London, UK
- MPhil in Sociology, University of Hong Kong, Hong Kong
- Bachelor of Social Sciences (First Class Honours), University of Hong Kong, Hong Kong
PhD Supervisions Completed
- Jinxian (Lily) Wu (Thesis Title: 'Becoming Chinese Digital Feminists: The Rural/Urban Divide and the Value of Kinship Capital')
Additional Information
Prior to joining Lancaster Sociology, I have previously held research and teaching positions at King’s College London (Department of Culture, Media and Creative Industries), University of Hong Kong (Department of Sociology), and University of Sheffield (Management School).
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Research
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Research
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Research
Oral presentation
Oral presentation
Invited talk
Invited talk
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Invited talk
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Invited talk
Visiting an external academic institution
Visiting an external academic institution
Publication peer-review
Examination
Publication peer-review
Publication peer-review
Oral presentation
Oral presentation
Invited talk
Participation in workshop, seminar, course
Oral presentation
Participation in workshop, seminar, course
Publication peer-review
Publication peer-review
Publication peer-review
Publication peer-review
Publication peer-review
Publication peer-review
Publication peer-review
Invited talk
Invited talk
Participation in conference - Academic
Other
Invited talk
Invited talk
Invited talk
Review of Award Applications
Publication peer-review
Publication peer-review
Publication peer-review
Participation in conference -Mixed Audience
Invited talk
Examination
Publication peer-review
Publication peer-review
Invited talk
Editorial activity
Editorial activity
Publication peer-review
Publication peer-review
Publication peer-review
Publication peer-review
Publication peer-review
Prize (including medals and awards)
Fellowship awarded competitively
Prize (including medals and awards)
Other distinction
Fellowship awarded competitively
Fellowship awarded competitively
Fellowship awarded competitively
- Centre for Alternatives to Social and Economic Inequalities
- Centre for Gender Studies
- Fan Studies Lancaster